Attentive to the industry's competitiveness and the market's demands, Braskem has just launched a new family of modified EVA resins (ethylene vinyl acetate copolymer). The Braskem Evance line is a breakthrough solution of innovative resins that offer high-performance and advanced customization to each type of application. The new resin can be used by the footwear, automotive, construction, transportation, sporting goods, wire and cable and other industries.

"Braskem's role goes from the resin's creation to creating a compound that can meet the technical requirements of various applications to serve the wide range of needs of the rubber and elastomers market, taking benefits directly to converters, brands and consumers," said Claudia Arruda, Braskem's Sales Director.

Its characteristics make the modified EVA more competitive than other elastomers and some types of rubbers. To ensure comfort, which is a key requirement of the footwear industry, the material has a soft touch, is lightweight and provides better adherence of the sole with the ground. In the automotive and construction industries, it can lighten the weight of certain applications and reduce the final cost of solutions.

"With Braskem Evance, we have the potential to reach industries that use elastomers and rubber as raw materials and to create new opportunities," said Claudia.

The launch of Braskem Evance brings a simpler production process that consumes less raw materials with performance superior to that of the resins currently on the market. It also offers greater flexibility, lightness, strength, comfort and a rubbery touch.

About Braskem
With a global, human-oriented vision of the future, Braskem's 8,000 members strive to improve people's lives by creating sustainable solutions in chemistry and plastics. It is the largest resin producer in the Americas, with an annual output of 20 million metric tons, including basic chemicals and petrochemicals, and R$55 billion in revenue in 2016. It exports to Customers in approximately 100 countries and operates 41 industrial units, located in Brazil, the United States, Germany, and Mexico - the latter in partnership with Mexico-based company Idesa.