I'm greenTM bio-based and recycled because I help to optimize the use of natural resources and post-consumer waste. Yes, I can be bio-based and recycled at the same time.
Part bio-based, part recycled: the purest expression of the circular future.
I'm greenTM bio-based & recycled resins are developed within the Circular Economy concept because they are based on working together with clients, partners, and society. It is partially composed of bio-based plastic made from sugarcane, which captures CO2, one of the primary causes of greenhouse gas. It also contains post-consumer resin made from recycled plastic waste, which is transformed into raw material for new applications in the production chain.
The development of these solutions responds to market trends, while considering important processes, such as the preliminary selection of raw materials, the product’s design, and its return to the production cycle through recycling. The result is innovative: products made from combining raw materials derived from renewable resources with post-consumer resins (PCR) obtained from recycled plastics.
Sometimes the hardest thing for businesses and processes is to manage change. I'm greenTM is a commitment to positive transformation - I symbolize the commitment to the future, because I am sustainable from start to finish—rethinking processes is always a good idea. I invite you to evolve, to imagine a different and better future. Together, we have a long road ahead of us.
Braskem has been seeking partnerships to strengthen the development of sustainable solutions. Promoting the proper disposal and recycling of these plastics supports the production of post-consumer resins (PCR) made from recycled content. Thanks to initiatives like this, a wide array of goods will be produced from renewable plastic made from sugarcane, combined with PCR.