Flexal Fair combines business opportunities, leisure, and health and beauty care.

  • The second edition of the Entrepreneurs' Fair brought 40 merchants into play.
  • Free beauty services totaled more than 370 appointments.


Maceió, August 16, 2024 - The second edition of the Flexal Entrepreneurs' Fair brought together 24 exhibitors, 17 beauty professionals, health services, and leisure activities for the whole family. The event took place on Saturday, August 10, at Rua Tobias Barreto, featuring over 370 free appointments in the service area.

The Fair is organized by a community-based committee with support from the Urban Integration and Development Project of Flexais, providing structure for exhibitions, children's entertainment, and local artistic attractions.

Among the vendors at the Fair was beauty consultant Ana Paula Santos da Silva, who sells perfumes on social media. A first-timer at the event, she celebrated her sales. "It's a new experience because I've never sold outside my home. I'm enjoying it because the products are selling out. Thanks to the fair and Father's Day," she said.

Accessories designer Vanusa dos Santos considered the event as an opportunity to showcase her brand to visitors. "It's important to make sales, but for me, being here is a chance to promote VS Acessórios. That way, when people want an exclusive piece, they'll know where to find it," she explained.

Miscellaneous Activities
Various activities were offered, including crafts, jewelry, household items, clothing, bags, perfumes, cosmetics, plants, cakes, snacks, party sweets, cookies, and fruit juices. Entertainment at the Flexal Entrepreneurs' Fair included a DJ, pagode (subgenre of Samba), Zumba classes, and children's activities such as games, snacks, environmental initiatives on recycling, educational games, dental care guidance, and distribution of oral hygiene kits.

Beauty Space
Beauty services were provided by a team of hairdressers, barbers, manicurists, eyebrow designers, braiders, and massage therapists, offering free services to visitors. The Beauty Space services caught the attention of housewife Lúcia da Silva Santos.

She traveled from Chã de Bebedouro seeking a hairstyling session. "I had my hair cut and blow-dried. Everything is very nice and organized," she praised. The event also featured public services in health, education, and other areas.

Initiatives at Flexais
In addition to the initiatives aimed at stimulating local economic development at Flexais, road requalification works are underway, as well as the construction of a basic health unit (UBS) and a daycare center. Alongside ongoing initiatives, other measures include urban cleaning, pest control, surveillance, a dedicated and free bus route for Flexais residents, school transportation, and psychological support services. The installation of security cameras, upgrading of public lighting with new lamps, and modernization of the network have also been completed. The Flexal Space, which accommodates municipal departments providing direct services to the community, has been structured as part of the project.

Commitments to Maceió
The Flexais Project initiatives are among the measures implemented in Maceió, which are part of Braskem's 10 commitments towards the city and its residents. Many are in an advanced stage of implementation or have already been completed. These commitments span across social, urban, and environmental fronts, forming part of the five principal agreements signed between Braskem and authorities in recent years. Most of these agreements were established following consultations with public authorities, society, and affected communities. The Flexal Entrepreneurs' Fair is part of commitment number 5, reaffirmed by Braskem with Maceió: "Professional Training and Support in Generating Income for Impacted Residents."

Braskem created the Compromissos com Maceió (Commitments to Maceió) platform to ensure transparency and enable the community to track all these initiatives and programs. Learn more about our commitments at https://www.braskem.com/compromissosmaceio where contents are constantly updated.

 

PRESS CONTACT

Jessica Frank
e-mail: jessica.frank@braskem.com
Phone: +49 151 55201429